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CTSmithIII’s Blog- #QSR Management “Rock Star”
- #CMG New York Test Kitchen
- Chipotle Burrito Bowl 3,273
- Chipotle Burrito Bowls 3,269 – 3,272
- Chipotle Burrito Bowls 3,267 and 3,268
- Chipotle Burrito Bowls 3,264, 3,265, and 3,266 et. al.
- Chipotle Burrito Bowl 3,263
- Chipotle Burrito Bowl 3,262 et. al.
- Chipotle Burrito Bowl 3,261
- Chipotle Burrito Bowl 3,260
Monthly Archives: November 2011
8 Keys for Creating Memorable Content
We see anywhere between 3,000 and 5,000 messages every day. People act on what they remember. Here are eight things you can do to create more memorable content: Be distinctive and different — avoid doing the same thing you, and … Continue reading
5 Principles for Nurturing Customer Relationships
Serving customers has never been more challenging — new generations with different values, new sales channels and new technologies. Empowered employees can build or destroy brands. By including your customers in your business, you create an army that can help … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, customer relationships, raving fans
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20 Reasons to Use Social Media for Customer Service
Customer Relationship Magazine just has an article entitled, “Using Social Media for Customer Service is a Strategic Imperative.” The article includes a list of 20 sites which encourage customers to express their feelings and share complaints about companies, products and … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, customer service, social media
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52 Provoking Thoughts for Creating a Great Workplace
Nice book by Rich DiGirolamo, speaker, author and fun director, who wrote Diary of the Happiest Employee on Earth. Rich provides 52 ways an employer can provide a great workplace and enhance employee engagement which is critical to customer engagement. … Continue reading
12 Steps to a Cohesive Integrated Marketing Communications Plan
The Brand Platform: The Foundation of a Cohesive Integrated Marketing Communications Plan Why a Brand Platform? A brand platform will aligns the company’s goals and aspirations with its resources and capabilities A brand platform sends a message to everyone in … Continue reading
Posted in Consumer Insights
Tagged brand platform, Consumer Insights, integrated marketing
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Top 10 Retailers for Customer Service
The NRF Foundation, the research and education arm of the National Retail Federation, has announced the top 10 retailers for excellent customer service selected by shoppers in the seventh annual NRF Foundation/American Express Customers’ Choice survey. The survey asked 9,374 … Continue reading
4 Keys To Keeping Your Employees
Good article in the current edition of QSR magazine entitled, “More Than Minimum Wage.” While the article is focused on reducing employee turnover in quick serve restaurants, it is relevant to any industry — B2C or B2B — even in … Continue reading
3 Keys for Developing Engaging Content
There is no marketing without content. Successful brands need to create and share its thought leadership to establish an emotional connection with prospects and customers. Doing so will generate trust among prospects and customers and have them coming to you … Continue reading
5 Questions That Will Provide Richer Consumer Insights
In the past, marketers had limited information on customer opinions and those opinions could be biased towards the topics the marketer suggests. Today, consumers are engaged in a number of public channels and share a lot of information that different … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, dialogue, emotional connection
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10 Most Reputable Companies
Our purchasing decisions are affected by our emotional connection to the product or service as well as the company that provides it. Product service perception explains 39% of people’s purchase intention while 61% is explained by the perceptions of the … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, consumer perceptions, reputation management
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Chipotle For Life 