Tag Archives: employee engagement

8 Steps to Getting Leads from Social Media

Good article in a recent edition of Marketing News by Christine Birkner entitled, “Getting Leads by Going Social.” Fifty-nine percent of B2B marketers say that lead generation is their greatest online marketing challenge based on a February 2012 survey by … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

4 Ways to Improve Internal Communications

Interesting e-book from SmallWorlders, The Changing Role of Internal Communications — The Experts’ View. Excellent insights from six corporate communications consultants and executives about the role of communications today with social media and the current economy. Here are my key takeaways … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

A Corporate Culture of Customer Loyalty

Thanks to Chris Garrity, director of customer experience at Astute Solutions for the following: It’s a bird.  It’s a plane.  No, it’s a culture! While that headline is a play on the classic TV series “Superman” the analogy is intended … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

8 Steps to Improve Management By Walking Around

Great suggestions in a white paper from HR Solutions International entitled, “Management by Walking Around.” In it, they tell the story of how one of their clients supplies all employees with a card outlining their department’s goals, as well as … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

7 Ways To Make BIG Things Happen

Great read from David Novak, chairman and CEO of YUM! Brands, the parent company of Pizza Hut, Taco Bell and KFC. In Taking People With You: The Only Way to Make BIG Things Happen, David attributes the fundamentals of communication, … Continue reading

Posted in Consumer Insights | Tagged , , , , | Leave a comment

17 Tips on Being More Productive With Email

Great e-mail suggestions to help you, and your colleagues, be more productive from David Grossman of The Grossman Group and author of You Can’t Not Communicate and the new ebook, The Definitive Guide to Taming the Email Monster . I’ve heard David … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

5 Drivers of Employee Engagement

HR Solutions has just published a study on employee engagement and found it has increased to 29% in 2011 versus 27% in 2010. Kevin Sheridan, senior vice president of human-resource optimization for HR Solutions, and author of the book Building a … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

4 Ways for Banks to Enhance Customer Engagement

Interesting interview of Dennis Jacobe, chief economist at Gallup, in a recent edition of the Gallup Management Journal entitled, “What Matters Most to Banking Customers.” Last November, Gallup found that only 15% of Americans had “a great deal” or “quite … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment

6 Steps to Improving Customer Experiences

Interesting white paper from RightNow, “2011 Customer Experience Impact Report: Getting to the Heart of the Customer and Brand Relationship.” I thought this white paper provided a number of interesting findings based on a survey conducted by Harris Interactive. What … Continue reading

Posted in Consumer Insights | Tagged , , , | Leave a comment

3 Measures of Employee Engagement

There is a strong link between levels of employee engagement and the effort and commitment of employees to their company, and a consequent link with positive customer experiences, according to a research report by Temkin Group. The report, entitled Employee … Continue reading

Posted in Consumer Insights | Tagged , , | Leave a comment