-
Join 5,781 other subscribers
-
Recent Posts
Archives
- August 2019
- June 2019
- September 2018
- August 2018
- July 2018
- October 2014
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- January 2010
Categories
Meta
CTSmithIII’s Blog
- #QSR Management “Rock Star”
- #CMG New York Test Kitchen
- Chipotle Burrito Bowl 3,273
- Chipotle Burrito Bowls 3,269 – 3,272
- Chipotle Burrito Bowls 3,267 and 3,268
- Chipotle Burrito Bowls 3,264, 3,265, and 3,266 et. al.
- Chipotle Burrito Bowl 3,263
- Chipotle Burrito Bowl 3,262 et. al.
- Chipotle Burrito Bowl 3,261
- Chipotle Burrito Bowl 3,260
Monthly Archives: March 2012
17 Tips on Being More Productive With Email
Great e-mail suggestions to help you, and your colleagues, be more productive from David Grossman of The Grossman Group and author of You Can’t Not Communicate and the new ebook, The Definitive Guide to Taming the Email Monster . I’ve heard David … Continue reading
133 Suggestions for Living Well
Great short read. Here’s the list from Mentor: The Kid & The CEO: 1. Finish what you start. 2. Have integrity. 3. Have values. 4. Be a mentor. 5. Stay committed. 6. Listen well. 7. Don’t take things personally. 8. … Continue reading
5 Levels of Online Engagement
The following is from Katie Paine, CEO of KDPaine & Partners. Katie classifies information consumers into five levels of engagement based on how they interact with online channels: Searchers are the most passive. They scan online resources to find specific … Continue reading
The Value of Better Customer Experience in 11 Industries
In a recent white paper, “The Business Impact of Customer Experience 2011,” Forrester showed the potential results of an improved customer experience in 11 industries. The research was conducted among 7,728 US consumers about their interactions with brands in a … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, customer experience, reduce churn, word-of-mouth
Leave a comment
6 Things Customers Really Want . . .
. . . and companies aren’t giving them. This is taken, and expanded upon, from the book, What Customers Really Want, by Scott McKain. The book was written in 2005, but many of the lessons are just as relevant seven … Continue reading
7 Marketing Practices That Irritate Customers
Pitney Bowes just completed a survey of 6,000 consumers in the U.S., U.K, Germany and France to learn what customers expect and desire from interactions with businesses and which interactions irritate them. The findings are interesting and amplify the consequences … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, Customer Satisfaction, irritated customers
Leave a comment
Top NPS Companies for 2012
Satmetrix, the Net Promoter software company, just released its 2012 Benchmark Study. The study is based feedback from 30,000 U.S. customers for more than 200 brands across 22 industry sectors. The leading companies, and their corresponding Net Promoter Scores (NPS) … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, Customer Satisfaction, net promoter score
Leave a comment
Consumer Insights from the Celebrity Coach Industry
In the opening of his book, What Customers Really Want, Scott McKain tells a story about the celebrity coach business he owned. His company would take the shell of a bus and then up fit, or convert, the bus so … Continue reading
Posted in Consumer Insights
Tagged Consumer Insights, dialogue, what customers really want
Leave a comment
10 Steps to Effective SEO
Great workbook by Jason McDonald, SEO Fitness Workbook: Your Step-by-Step Guide to Dominating Google with Free SEO Tools. Here are the 10 steps to effective search engine optimization: Goals – define what you sell, who your customers are, and how best to reach them. Keywords … Continue reading
A Key Question to Ask in Any Survey
I’m a big proponent of customer surveys. I’m also a big proponent of keeping them short. My company’s customer satisfaction survey is three questions. If we receive a “detractor” Net Promoter Score, we pick up the phone and call the customer … Continue reading