Tag Archives: LinkedIn

LinkedIn For Sourcing and Savings

As my former employer was reducing overhead, they asked me, the director of marketing, to take over responsibilities for operations as well.  This included procurement. First up was the contract with our telecommunications provider — phone and internet.  Having two … Continue reading

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6 Reasons Why Businesses Need To Use Social Media

Great white paper from Chris Brogan of New Marketing Labs and John Bastone of SAS entitled, “Acting on Customer Intelligence From Social Media.” In a survey of marketing professionals published by eMarketer.com, 67% of respondents don’t believe social media has … Continue reading

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7 Reasons You Should Consider LinkedIn

For yourself and your business. The following are statistics from LinkedIn and surveys conducted about LinkedIn users: There are 100 million users — 44 million in the U.S. and 56 million outside the U.S. 4.4 million users are with a … Continue reading

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5 Reasons to Embrace Social Media

Thanks to the eMarketing Association Network group on LinkedIn for the following: Social media is an important SEO tool. Links from so social media are playing an increasingly important role in your site’s search position. Since 80% of consumer purchases … Continue reading

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10 Ways LinkedIn Can Help Sales and Marketing Executives

I had the honor or shooting a video testimonial on behalf of William Blackmon (http://www.linkedin.com/in/williamblackmon) who teaches a LinkedIn course for business professionals. In preparing for the shoot, I had the opportunity to consider the ways LinkedIn has helped me … Continue reading

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