Tag Archives: awesome

12 Takeaways From The Business Book of Unawesome

I enjoyed reading The Book of Business Unawesome by Scott Stratten, author of Unmarketing.  This is the other half of The Book of Business Awesome. Following are my 12 key takeaways from Scott’s latest book: If your actions contradict your values, your values … Continue reading

Posted in Consumer Insights | Tagged , , , | 1 Comment

12 Ways to Engage Your Audience Online

Great webinar by Scott Stratten the author of Unmarketing, entitled, “Unmarketing: Top Tools and Techniques for Engaging Your Audience Online.” I had the pleasure of seeing Scott speak at a local American Marketing Association event more than a year ago … Continue reading

Posted in Consumer Insights | Tagged , , , | Leave a comment