In reading Gary Hamel’s Leading the Revolution, I found five ways to be more innovative:
- Look for novel ideas and things, see new possibilities, keep a list of what you see that’s new and different, scan the list occasionally and look for themes and trends.
- Look for differences. Is the difference better or worse from your perspective? How about the perspective of others?
- Stay curious. Ask questions. Why can’t hotels let you have a room for 24 hours like a rental car company?
- Be a lifelong learner. I recently learned that 85% of Hispanic millennials have a smart phone and it will tend to supplant their purchase of PC’s, laptops, electronic readers and tablets. I also learned that more salsa is now sold in the U.S. than ketchup. Is this a function of the growth of the number of Hispanics in the U.S. or are people eating salsa because it’s healthier, no sugar, alternative to ketchup?
- Look for inconsistencies. Explore why they exist and what possibilities they open up.
I find Fast Company magazine to be a great source of innovative, thought-provoking ideas.
What do you do to find innovative ideas?